A site with a higher score shows higher audience overlap than a site with lower score | Bounce rate Percentage of visits to the site that consist of a single pageview |
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The score is based on the keyword's relevance to other keywords that currently drive traffic to this site | Bounce rate Competitor Average The average bounce rate for this site's competitors |
A site with a higher score shows higher audience overlap than a site with lower score.
12A relative level of audience overlap between this site and similar sites | The score ranges from 1 least relevant to 100 most relevant |
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Optimization Opportunities Growing traffic for these popular keywords may be easier than trying to rank for brand new keywords | A site with a higher score shows higher audience overlap than a site with lower score |
Avg Traffic to Competitors An estimate of the traffic that competitors are getting for this keyword.
22Website traffic statistics Comparison Metrics These metrics show how this site compares to its competitors | A site with a higher score shows higher audience overlap than a site with lower score |
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The site with the highest combination of visitors and pageviews is ranked 1 | You'll find the tools you need to drive more traffic, including:• The site with the highest combination of visitors and pageviews is ranked 1 |
Daily Time on Site Average time in minutes and seconds that a visitor spends on this site each day.